The smartwatch of Apple sales have plunged since its launch in April. 200,000 per day during the first week, the figure went below the 10,000 at the beginning of the month.
After a start thundering, sales of the Apple Watch would effrondrees on the CENTRALLEDWATCH. Indeed, as we reported the Market Watch site, after a peak at 200,000 units sold per day during his first week of marketing in the month of April, the Cupertino company would have sold averaged about 20 000 watches per day the following weeks. A figure which has also tended to decline since early June, passing even below the 10,000 units sold at the beginning of July.
Slice Intelligence, a firm specializing in tracking Internet sales, carried out this survey based on electronic invoices sent by e-mail to clients after their purchase.
A very worrying decline
Sales would therefore more plunged 90 percent since the arrival of the smart watch on the market. And the significant decline in June can be explained by its availability in physical stores, it is still very worrying.
As much as two-thirds of the models sold so far would belong to the category of entry-level ‘Sport ‘, marketed to 349 dollars. Premium models, sold from 549 dollars would meanwhile more difficult to flow. As for the 18-carat gold watch, it in would be barely sold 2,000 copies across the Atlantic.
In any case, the stock exchange well took note of Slice Intelligence figures, since the Apple title lost 2.5% of its value in the wake of the publication of this study. Remains to be seen now if these numbers will match well with the official results that should make Apple on the occasion of its next quarterly review.
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